High-threshold Offers A high-threshold offer assumes the reader is willing to take a chance or has an urgent need and thus is willing to take action now with the amount of information given on the postcard. A high-threshold offer relies only on the content provided to make each sale. By a slight margin, most people …
What mental images does the word “home” create in your mind? What pleasant past memories can you elicit when writing copy text that includes “home” in it for the postcards you create? Is it an ad that you are creating or an extension of the life of your customer? “Do your [postcards] touch the familiar in …
Minimum Content Needed for a Quality Offer Headline example 1 | example 2 | example 3 | example 4 | headline bank example A good offer deal example 1 Compelling content to convince to call now example 1 The value of the service an/or the amount saved by using this offer example 1 Minimal fine …
Even more, we must adapt to the habits of our customers. If we don’t they will head straight to a competitor who does.
Improve your profitability by implementing internal marketing strategies which are customer service best practices.
Ouch, are you training your employees enough?
Loyal customer spend more and for a longer period of time and who wouldn’t want that?
Knowledge Influences Emotions. Emotions Make Buying Decisions!
Studies have shown that customer service oriented companies outperform their competitors (who are not customer service focused), two to one.
What is a brand? Among other things, it is an educational vehicle. Use your brand to teach your customers why you and your brand are important to them.