Filed under Social Media

The Anatomy of a Successful Postcard

The Anatomy of a Successful Postcard

Following infographic was developed for Sharp Edge Marketing’s social media efforts. This piece, like the family of infographics show an example card and lists several of the strategies used to develop a successful direct marketing postcard mailer. View the full family here.  

Castledale Dental Website Template

Castledale Dental Website Template

Following animated gifs are from the Castledale Dental website template, first draft. To help describe the services offered by this practice I developed these animated gifs as services headers. They spread across three different pages and are only 15opx wide by 100px high. These could also be modified for social media use as well.   Above the … Continue reading

Make Your Smile Better Ads

Make Your Smile Better Ads

     “Going to the dentist isn’t usually your highest priority. We know that… So we go the extra mile to make you feel comfortable, cared for and informed by using the latest technology in a modern and relaxing facility. Once you’ve experienced our comfortable environment, fast visit times, personalized communication and caring follow-through, you’ll understand … Continue reading

Reality Hooks

Reality Hooks

Reality hook (a verifiable detail inserted into a story in an attempt to boost credibility) Proof seals the deal! Verifiable details drive it home. This strategy provides the convincing details that most other marketing fluff inserts. The number of testimonials a practice has is powerful and in most cases verifiable via a quick internet search. Place … Continue reading

Review Day Scheduling

Review Day Scheduling

We are planning a review day! Social media, paid and natural search are becoming all consuming aspects in our marketing plans. After talking to many of our clients we have decided to pick a date where you can come down to the shop and show /high-light your product or service and we and other interested … Continue reading