Here is a beautiful postcard for Beautiful Smiles. This card is called a reputation card and focuses on input from past patients, listing testimonials and their involvement in the community.
Following infographic was developed for Sharp Edge Marketing’s social media efforts. This piece, like the family of infographics show an example card and lists several of the strategies used to develop a successful direct marketing postcard mailer. View the full family here.
Following animated gifs are from the Castledale Dental website template, first draft. To help describe the services offered by this practice I developed these animated gifs as services headers. They spread across three different pages and are only 15opx wide by 100px high. These could also be modified for social media use as well. Above the … Continue reading
Made this slide for Sharp Edge’s new product, Sharp Edge University. A product that teaches practices best practices in office management, phone etiquette and basic marketing skills to more effectively engage with new patient calls.
The above samples were chosen to beSharpEdge Marketing’s email signatures. Below are some unused samples that I liked as well.
Recently made graphics for social media that turned out well.
Recently completed the logo design and business card design for SharpEdge Marketing. Following is a condensed style guild showing the colors, logo options and fonts used. Final business card design for SharpEdge Marketing Proposed 2.25″ x 2.25″ business card design for SharpEdge Marketing
Here are some additional thoughts to increase engagement and sales you must provide proof of what you are saying. Examples of proof are: 1. What people are saying about you, 2. exact number of testimonials received, 3. exact number of patients seen, 4. exact number of procedures performed, 5. specific hours open (not “Convenient Hours … Continue reading
Proof is indisputable. It is credibility. It is what builds desire. A general statement, on the other hand, is only perceived as advertising to the general public and is immediately dismissed. We must always give and show the proof of why your client you are promoting is superior to their competition. If they are perceived as … Continue reading
The value of a testimonial increases exponentially when you add credibility elements to a marketing piece. When it comes to placing a testimonial on a marketing piece there are 8 levels of credibility that can make all the difference in the success of your next marketing campaign. Credibility elements: • Full Name • Profession • … Continue reading